Hotel Consultancy

Secure the Right Operator. Maximize Long-Term Value

Strategic operator partnerships and optimized hotel investment outcomes through a structured, data-driven, and globally aligned approach.

OVERVIEW

Strategic Operator Partnerships

At PRIME Philippines, our Hotel Operator Selection and Negotiation Service is designed to help developers and investors secure the right hotel operator through a structured, data-driven, and globally aligned approach.
We ensure that every hotel project is positioned for success by identifying, evaluating, and negotiating with reputable local and international operators, aligning brand selection with financial performance, operational efficiency, and long-term asset value.
PRIME Philippines advisors
OUR PROCESS

Structured Hotel Operator Selection

Operator Briefing Document

Preparation of a detailed Operator's Briefing Document outlining project specifications, developer profile, and key requirements to attract qualified hotel operators.

Hotel Feasibility Study

Conduct of a Basic Hotel Feasibility Study (Phase 1 and 2) to validate financial and operational viability before engaging potential operators.

RFP and LOI Development

Development and distribution of Request for Proposal (RFP) and Letter of Intent (LOI) or Memorandum of Understanding (MOU) to shortlisted operators.

Operator Evaluation

Identification and shortlisting of qualified hotel operators for competitive evaluation, with coordination and facilitation of formal operator presentations.

WHAT WE DELIVER

End-to-End Hotel Advisory

01

Operator Evaluation & Advisory

Evaluation of operator proposals based on financial, operational, and brand alignment. Advisory on operator track record, market positioning, and performance potential.

02

MOU Facilitation & Review

Facilitation and review of the Memorandum of Understanding (MOU), with strategic recommendations aligned with the project's vision and investment objectives.

03

Deal Structuring & Negotiation

Advisory on commercial terms, fee structures, and performance benchmarks. Structuring of mutually beneficial agreements between owner and operator.

04

Risk Assessment & Alignment

Risk assessment and alignment of contractual obligations. Negotiation support to ensure favorable and sustainable deal terms reflecting institutional-grade standards.

05

Hotel Management Agreement

Review and negotiation of the Hotel Management Agreement (HMA). Ensuring compliance with Philippine regulatory requirements and alignment with financial goals.

06

Technical Service Agreement

Evaluation and alignment of the Technical Service Agreement. Finalization of agreements aligned with the client's operational goals for seamless partnership execution.

THE PRIME DIFFERENCE

Why PRIME Philippines?

Institutional-Grade Advisory

Institutional-grade advisory and transaction management that ensures every decision is backed by rigorous analysis and industry best practices.

Hospitality Expertise

Proven experience in hospitality and commercial real estate, with deep understanding of hotel operations, branding, and investment dynamics.

Global Operator Network

Strong network of local and international hotel operators, enabling access to a wide range of brands and management companies.

Philippine Market Insight

Deep understanding of Philippine market dynamics, regulatory landscape, and emerging hospitality trends across key destinations.

End-to-End Execution

Comprehensive end-to-end execution from feasibility study to final agreement, ensuring a seamless transition from operator selection to formal partnership.

Strategic Alignment

Every recommendation is strategically aligned with your project's vision, investment objectives, and long-term asset performance goals.

Begin The Conversation

We Advise. You Advance.

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